Virgin Media has added award-winning app Hopster to its TV V6 set-top boxes nationwide. The new arrival, which comes at no extra cost for existing Virgin Media TV subscribers, is designed to bring educational content for preschool children.

Hopster has been built from the ground-up for children aged two to six. The curated content, which completely advert-free, is designed to help your little ones learn through the stories available to watch. These include ​family-favourite characters, such as ​Pingu, Fireman Sam, Bob The Builder, and the cast of Sesame Street, as well as new educational shows like Monster Math Squad ​and ​Earth to Luna​.

Diverse shows from around the world, including African cultural show, ​Bino and Fino​, are also found on the streaming service. Hopster has been reviewed and certified by kidSAFE to meet their high standards of online child safety and privacy, the company says.

Not only that, but the popular service promises that it seeks out “programming that’s both fun and wholesome, weeding out anything that’s the TV equivalent of junk food.” Hopster provides parents with up-to-date statistics about exactly how much time their children have spent watching each show, playing games, reading books bundled with the subscription service, and listening to music.

Hopster costs £4.99 a month. It says that “the cost of buying a magazine each month” will pay for its overheads and any rivals offering similar services free of charge and instead squeezing value of out of children’s data, or presenting them with adverts.

MORE LIKE THIS
Three rivals BT and Virgin Media with a new broadband plan

Hopster offers a free seven-day trial, which will be available to anyone who opens the Hopster app on their Virgin Media TV V6 box for the first time. Existing subscribers (Hopster already has apps on Apple TV, Roku, Amazon Fire TV, iOS, Android and more) will be able to sign-in with their account details to pick-up exactly where they left off (presumably, halfway through an episode of Fireman Sam...).

Not only that, but Virgin TV customers who have the Ultimate Oomph bundle or Kids TV Pick can now discover Hopster on their TV screens at no extra cost. Virgin TV customers can add the Kids TV Pick bundle to their subscription any time for £5 per month.

Those who do will also benefit from a range of popular channels including Cartoon Network, Boomerang, Cartoonito, and Nickelodeon, along with thousands of on-demand episodes of Ben 10, Tom and Jerry, Scooby Doo, Spongebob Squarepants and many more.

The Hopster app is the latest addition to Virgin Media’s growing roster of popular kids’ content and follows the recent launch of YouTube Kids to its TV platform which provides a safe place for kids to explore their interests through online video.

David Bouchier, Chief TV & Entertainment Officer at Virgin Media, said: “As we approach the colder months, parents with preschool-aged kids now have a new way of keeping the little ones occupied at home. We have included Hopster, the edutainment SVOD app, in our pay TV offer. Hopster is 100% ad-free and offers a range of teacher-approved programmes, meaning it’s perfect for busy parents who are looking for virtual entertainment ideas.”

To access Hopster on your Virgin TV V6 box, press the Home button on your Virgin TV remote, then select Games & Apps and voila! Hopster will now be one of the options listed in the kids’ entertainment and learning-based programmes section.